Altera Institute of Management by Digiaccel has opened admissions for the PG Programme in Applied Marketing for the July batch. This alternative to a marketing MBA programme is unique, first-of-its-kind backed by top companies like Mullenlowe Lintas group and Mamaearth. The programme gives students the opportunity to join 3000+ Digiaccel Alumni working at top companies like Flipkart, Bain & Co, Johnson & Johnson and others. The admissions are now open and will be based on the overall profile score of the candidates.
Altera Institute of Management by Digiaccel placement is highly satisfactory. Students graduating from this programme can expect careers in brand management, growth marketing, performance marketing and digital media planning in India’s top companies like Hindustan Unilever Limited, Mamaearth, and Mullenlowe Lintas group among others. Students get a guaranteed internship opportunities as well as placement interview opportunities with these companies.
The duration of PGP in Applied Marketing course is 15 months. For 12 months, students are engaged in on-campus learning and for 3 months they are offered industrial exposure. The fee for the PG programme in Applied Marketing is Rs. 11,24,400 for the full programme and the institute offers extensive scholarships of up to 30% under merit as well as need-based scholarships. Altera Institute of Management by Digiaccelis situated in Gurgaon in the Haryana state of India.
Courses Offered | PGPEx in Applied Marketing |
Admission criteria | Student have must graduation in comleted any Branch and at-least 55% overall Marks & CAT entrance exam qualified. |
Highest packages | 24 Lakhs |
Average package | 18 Lakhs |
Lowest package | 14 Lakhs |
Top Companies for different courses | Himalaya , mamaearth , goodrej , Wella , blinkit , JUBILANT FOODWORKS , etc |
Job roles offered for all the courses | Marketing |
Culture of Campus | Good Capmus and Environment is good . if their 100% placement . |
Number of canteens inside campus | 1 |
Variety of food | Chinese , South Indian |
Value-add sessions | Finance management, Entrepreneurship and Startups, Tech and Innovations, Creative and Artistic Pursuits |
Sports facilities | Volleyball , Running etc |
College timing | 10:00 - 2:00 PM |
Altera Institute of Management by Digiaccel has an admission process that is based on profile + online test + personal interviews. Interested candidates can apply directly on Altera Institute of Management by Digiaccel website. The Altera Institute of Management by Digiaccel admission process and dates have been provided below for reference.
Events | Dates |
Early Access | February 21, 2024 |
Round 1 admission deadline | March 21, 2024 |
Round 2 admission deadline | April 30, 2024 |
Round 4 admission deadline | May 31, 2024 |
Altera Institute of Management by Digiaccel uses a proprietary profile evaluation system to assess candidates for admission. The weightage of the individual parameters for evaluation is as below.
Academic Qualifications and Performance | 20% |
Relevant work experience | 20% |
Application form inputs | 10% |
Online Assessment | 20% |
Personal Interview | 30% |
Altera Institute of Management by Digiaccel has deep industry partnerships with India’s leading organizations like Hindustan Unilever Limited,
Mamaearth and Mullen Lowe Group. These top companies are content as well as hiring partners with Altera Institute of Management by Digiaccel and the institute has over 3000 alumni working in India's top organisations across E-commerce and consumer tech like Nykaa, Nivea, Sanfe, Wella, Flipkart, Amazon, Hindustan Unilever Limited and more.
The key highlights from the Altera Institute of Management by Digiaccel placement process expected for the Digiaccel PG programme in Applied Marketing are as below.
Particulars | Details |
Highest package | Rs 21 LPA |
Average Package | Rs 15 - Rs 18 LPA |
Total No. of students | 60 |
Altera Institute of Management by Digiaccel courses offer a set of professional programmes with a focus to accelerate the professional career of students. The institute bridges the gap between traditional education and industry needs through its industry-backed programmes.
The institute follows a learning-by-doing pedagogy which gives the learners a chance to work on real-world business problems and simulations and not just classroom learning. The programme is backed by the top names in India like Hindustan Unilever Limited, Mamaearth, and Mullenlowe Lintas group and includes a guaranteed 3 months paid internship. Candidates willing to get admission to Altera Institute of Management by Digiaccel Courses must meet the eligibility criteria determined by the institute.
Course Name | Specialisations Offered | Eligibility | Total Fees |
PGP in Applied Marketing | Applied Marketing | More than 60% grades or equivalent during Undergraduation | Rs 11,24,400 |
PGPEx in Applied Marketing | Applied Marketing | More than 60% grades or equivalent during Undergraduation | Rs 1,49,999 |